Primior Team

Private Equity vs REITs: Which Makes More Money in 2025?

Private equity and real estate investment show two different ways to build wealth in 2025. The MSCI REIT index has grown by 927% since January 1990. This impressive return beats the S&P 500’s 848% during the same time frame. The growth comes with ups and downs though. U.S. REITs dropped 25.1% in 2022 while the S&P 500 fell 18.1%.

Wealthy investors need to understand how these investments work. Private equity real estate funds aim for yearly returns between 10-15%. These numbers are better than what most traditional investments offer. REITs work differently. They must give shareholders 90% of their taxable income. This rule limits their growth but creates steady dividend payments. Investment requirements vary between private and public REITs. You’ll need $25,000 to $100,000 to start with private equity real estate. That’s why these investments are mostly available to accredited investors.

Your 2025 returns will depend on several things. You should look at how easy it is to sell your investment, what it means for taxes, and how much control you want. The best choice matches your money goals, time frame, and comfort with risk. Each option has its own strengths that might fit your investment strategy better in today’s market.

Understanding the Investment Structures

The structure of REITs and private equity real estate provides a significant context for investment decisions. Their basic differences explain why they have different risk-reward profiles and how available they are to investors.

What is a REIT and how does it work?

A REIT (Real Estate Investment Trust) owns, operates, or finances income-producing real estate. This 63-year old investment vehicle, created by Congress in 1960, makes real estate investing available to smaller investors. REITs work just like mutual funds for real estate—they pool money from many investors to buy and manage property portfolios.

The IRS requires companies to meet these specific requirements to qualify as a REIT:

  • Invest at least 75% of total assets in real estate, cash, or U.S. Treasurys
  • Derive at least 75% of gross income from real estate sources
  • Distribute at least 90% of taxable income to shareholders as dividends
  • Maintain at least 100 shareholders
  • Have no more than 50% of shares held by five or fewer individuals

This tax-advantaged structure benefits the company, though investors pay taxes on their dividends. The 90% distribution rule means REITs usually give higher income yields but keep less money for growth.

U.S. public REITs affect the economy in big ways—they own about $2.5 trillion in assets across 580,000 properties nationwide.

How private equity real estate funds are structured

Private equity real estate funds (PERE) take a different path. They organize money from institutional investors and wealthy individuals specifically for real estate investments. These funds usually last around ten years, unlike REITs.

The structure has two main players:

  • General Partners (GPs): Fund managers who create the fund, find investment opportunities, manage properties, and earn performance-based fees
  • Limited Partners (LPs): Investors who provide most of the money but stay hands-off in management decisions

Most private equity real estate funds need minimum investments between $10,000 and $100,000. Institutional funds often ask for much more. These funds limit participation to accredited investors and qualified institutions.

Private equity real estate funds follow these risk-return categories:

  • Core funds (6-8% net IRR)
  • Core-plus funds (8-12% net IRR)
  • Value-add funds (11-15% net IRR)
  • Opportunity funds (15%+ net IRR)
  • Distressed debt/mezzanine funds (8-12% net IRR)

Private vs public REIT: Key differences

Both investments give you real estate exposure, but they work differently. Public REITs trade on major stock exchanges like the NYSE, so you can buy or sell shares daily at market prices. Private REITs need longer holding periods with limited chances to cash out.

Regulations also set them apart. Public REITs must register with the SEC and share regular financial updates. Private REITs don’t need SEC registration, which means less public performance data.

The investor requirements vary too. Anyone can invest in public REITs with as little as one share’s cost. Private REITs need accredited investors—people with $1 million net worth (excluding their home) or yearly income above $200,000.

Real estate investment experts can help you make smart choices based on your financial goals. You can schedule a strategy call with Primior to discuss your situation and explore the best real estate investment strategies for 2025: https://primior.com/start/.

Liquidity and Accessibility in 2025

Your access to capital is a vital decision point when choosing between private equity real estate and REITs in 2025. Knowing how to get your money when needed affects your financial flexibility and your potential returns.

Trading flexibility: Public REITs vs private equity hold periods

Public REITs give you clear advantages in liquidity compared to private equity real estate funds. You can buy and sell REITs daily on major stock exchanges, just like regular stocks. This means you can access your investment money right away.

Private equity real estate funds need longer commitments. Your capital stays locked up for 3 to 10 years. You can’t redeem funds during this time, so you need to think carefully about your cash needs before investing. Some funds might let you cash out early, but this isn’t common in the industry.

The difference in liquidity changes how investors behave. Looking at turnover ratios, investors hold public REIT shares 47% less time than private equity real estate investments. This longer hold period in private equity often brings an “illiquidity premium” – you get higher potential returns because you can’t access your money quickly.

Minimum investment requirements and investor eligibility

These investment options have very different entry points. Public REITs let you start with just one share. Anyone can invest, whatever their net worth.

Private equity real estate funds need bigger commitments. Most funds ask for $50,000 to $250,000 to start, and some institutional funds want $20-25 million. A few platforms now offer lower entry points through feeder funds or crowdfunding, but these are rare.

Private REITs sit between these options. Non-traded varieties start at $1,000 to $25,000, while private mortgage REITs need up to $100,000.

Accreditation rules for private equity real estate

The biggest hurdle for private equity real estate investments is meeting accreditation requirements. These funds have limited regulatory oversight and are only open to accredited investors.

In 2025, you qualify as an accredited investor if you meet one of these conditions:

  • Income-based qualification: You earn over $200,000 (or $300,000 with your spouse) for the last two years and expect similar earnings ahead
  • Net worth qualification: You have over $1 million in net worth (not counting your home), either alone or with your spouse
  • Professional certification: You hold specific credentials like Series 7, Series 65, or Series 82 licenses

A key change came on March 12, 2025. The SEC now lets issuers verify accreditation through high minimum investments ($200,000 for individuals, $1 million for entities) plus self-certification. This makes verification easier for high-net-worth investors.

Smart investors can benefit from expert guidance with these choices. Primior can help you create real estate investment strategies that match your liquidity needs and accreditation status. Book a strategy call here: https://primior.com/start/

Returns and Risk Profiles

REITs and private equity real estate funds show significant performance differences that investors should know about before making decisions in 2025. These investment vehicles target the same asset class but create wealth in unique ways.

Dividend income vs capital appreciation

REITs and private equity real estate funds use completely different return strategies. REITs distribute 90% of their taxable income as dividends to provide steady income streams. The FTSE Nareit All REITs index currently yields 4.25%, while the FTSE Nareit All Equity REITs delivers 3.93%. Listed REITs paid $63.60 billion in dividends during 2023.

Private equity real estate takes a different path. It focuses on boosting capital through strategic asset management. This strategy has worked well historically. Private equity buyouts beat the S&P 500 by 2.3% to 3.4% yearly from 1986 to 2017. This strong performance continued even against small-cap measures that better match typical private equity targets.

Illiquidity premium: Higher returns for longer holds?

Limited access to capital in private investments seems to boost returns. Investors receive this “illiquidity premium” for long-term capital commitments. The premium ranges from 2% to 4% for buyout funds and 3% to 5% for riskier early-stage ventures. Cliffwater’s research shows a 4.8% premium for private equity over public markets from 2000 to 2023.

REITs have shown impressive long-term results despite this advantage. They delivered the highest average annual net returns at 10.68% in a recent study. A balanced approach might work best – portfolios with 79% private real estate and 21% public REITs produced the strongest risk-adjusted returns.

Volatility: Market-driven REITs vs asset-driven PERE

Common belief suggests REITs face more volatility due to stock market correlation. Data backs this up. REITs show higher short-term volatility with annual standard deviation of quarterly returns at 19.1% compared to private real estate funds’ 6.1%. Listed REITs had a 17.2% volatility rate in the last decade, while private investments stood at 5.6%.

REITs and private real estate show similar volatilities of 19.4% and 17.7% after adjusting for valuation lags. This makes sense since both investments share the same underlying assets.

Sophisticated investors need customized guidance to direct them through these options. Primior can help create real estate investment strategies that match your return goals and risk comfort. Learn more at https://primior.com/start/

Tax Efficiency and Fee Structures

Tax implications shape investment decisions just as much as potential returns. This is especially true if you have high net worth and want to preserve wealth while growing your money.

Tax treatment: REIT dividends vs PERE depreciation benefits

REIT dividends fall into three tax categories. Most distributions get taxed as ordinary income at your marginal tax rate, which can reach 37% for high earners. The Tax Cuts and Jobs Act helps by providing a 20% deduction on qualified REIT dividends through 2025. This effectively brings down the maximum federal tax rate to 29.6%. Some portions of REIT distributions might be classified as capital gains with 15-20% tax rates. Others could be return of capital, which isn’t immediately taxable but reduces your cost basis.

Private equity real estate gives you significant tax advantages through depreciation pass-through benefits. Unlike REITs, private equity structures use LLCs that pass depreciation deductions directly to investors. You might earn $10 per share and pay taxes on just $7 because of depreciation offsets.

Fee transparency: Front-end loads vs performance-based fees

These investments have notably different fee structures. Private equity real estate charges:

  • Acquisition fees (1-2% of total deal size)
  • Management fees (3-5% of gross property income)
  • Disposition fees upon property sale
  • Performance-based “promote” fees based on a waterfall structure after exceeding return thresholds

REITs keep their fee structures simpler but don’t show much detail about property management costs within their overall expense ratios.

1031 exchanges and IRA eligibility in private equity

Private equity real estate lets you defer taxes through 1031 exchanges. This works great if you want to preserve capital. You can defer capital gains taxes by exchanging investment properties with private equity sponsors. The strategy helps you defer taxes continuously while recapturing depreciation through future exchanges with trusted sponsors.

You can hold both investment types in IRAs, which helps retirement-focused investors save on taxes. One catch exists though – private equity investments in IRAs might trigger Unrelated Business Taxable Income (UBTI) tax with pass-through entities like LLCs. These rates can go up to 37%.

Want personalized guidance on tax-efficient real estate investment strategies? Schedule a strategy call with Primior: https://primior.com/start/

Investor Control and Transparency

Your control over real estate investments changes based on your choice between private equity and REITs. This choice shapes your investor rights and determines how you interact with management teams. You’ll also see differences in how much visibility you get into property operations.

Ownership rights: Fractional shares vs direct property interest

REITs let you buy fractional shares in a large portfolio with hundreds of properties. You become one shareholder among many when you buy stock in a corporation, which limits your say in property decisions. Private equity real estate works differently by offering direct ownership stakes in specific properties. Instead of owning Wall Street “paper,” private equity investors hold actual property interests. They can earn income based on how profitable the real estate becomes.

Access to decision-makers and deal-level insights

These investment vehicles handle communication quite differently. REIT investors usually talk to client relationship managers who can’t make property-level decisions. Private equity investments give you direct access to deal sponsors who select and manage the properties. “With Private Equity you’re typically communicating with the direct deal sponsor, a decision maker who actually picks and manages the assets themselves.” Deal sponsors often invest their own money alongside yours, which creates better alignment.

Governance: REIT boards vs sponsor-led private equity

Independent directors and auditors oversee REITs and publish regular performance reports. These mandatory disclosures help investors make smart decisions with reliable information. Private equity firms take a more hands-on approach. They look for good investment opportunities by analyzing cash flow, location, and job growth. Their fee structure ties directly to performance – they need to deliver results to earn their fees, not just raise capital.

To learn which governance model fits your investment goals better, you can schedule a strategy call with Primior: https://primior.com/start/

Conclusion

Choosing the Right Real Estate Investment Path for 2025

Your specific financial goals, timeline, and risk tolerance will determine whether private equity real estate or REITs are right for you.

Private equity real estate packs some serious advantages for accredited investors looking for higher returns. The illiquidity premium gives you 2-5% above public markets – a great reward for longer hold periods. The tax benefits through depreciation pass-throughs and direct property interests create wealth-building opportunities that you won’t find with REITs.

REITs excel when you need liquidity and accessibility. You can trade them daily on major exchanges with lower entry requirements. REITs must give out 90% of taxable income as dividends, making them reliable income generators that shine during shaky economic times.

Research reveals something unexpected – the best portfolios might need both. A mix of 79% private real estate and 21% public REITs has shown the best risk-adjusted returns over time. This strategy lets you enjoy both worlds – REIT’s stability and liquidity plus private equity’s higher return potential.

Smart investors need to grasp these key differences to build portfolios that match their wealth goals. Tax implications can make a huge difference in long-term results, especially with the 20% REIT dividend deduction ending in 2025 or the tax deferral options through 1031 exchanges in private equity structures.

The way these investments are managed matters too. REITs give you transparency through required disclosures and independent oversight. Private equity lets you work directly with the people managing your money. This difference shapes both your returns and your relationship with investment teams.

Your success depends on doing your homework well. Look at past performance, management experience, fee structures, and investment strategies before putting your money in.

Want to see how these options fit your financial plans for 2025? Book a strategy call with Primior: https://primior.com/start/. Their team will help you work through these complex decisions and create an investment plan that fits your needs in today’s changing real estate world.

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Download: Opportunity Zone Tax Loophole
How Investors Are Eliminating Capital Gains Taxes in California in 2025

Report by Primior, a Southern California real estate advisory, development, management, and investment firm.

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